Before selling, it helps to understand how the market will view your business, not just how you view it as the owner. Buyers will look closely at financial performance, customer concentration, management depth, owner dependence, growth opportunities, and risk. Tax planning and deal structure should also be considered well in advance of going to market. A thoughtful sale process gives you a clearer view of your options, where value may be protected or improved, and what trade-offs you may face before making a decision.
